MISS SIXTY, the first Italian fashion brand focusing on women's denimwear, was established in 1991 and dedicated to bringing highly individual and creative denim fashion to women with independent, free and chic style. With its unique genes - retro high street, playful, feminine cut, MISS SIXTY keeps exploring the diverse possibilities of denim fashion by demonstrating the core of denim. From focusing on jeans design to fit different women's body shapes, to establishing a multi-dimensional denim fashion kingdom, MISS SIXTY has maintained its leading position in the fashion industry for 30 years. MISS SIXTY redefines women's power and insists on its unique fashion attitude of pursuing freedom of dressing, which is highly sought after by women worldwide.